WordPress & SEO

Website Development

WordPress is an open-source platform, meaning its source code can be viewed and customized freely. This flexibility allows developers to add endless functionality through third-party plugins, from translation tools and advanced security features to e-commerce systems, contact forms, and more.
At Legal Edge, we use WordPress to build fully customized websites that reflect your brand and meet your firm’s unique needs. Every website we design is mobile-friendly, user-focused, and optimized for search engines. Whether your goal is to attract new clients, publish blog articles, or provide client resources, we create sites that communicate professionalism and trust.
Our WordPress websites can include features such as secure consultation forms, client login systems, appointment scheduling, or even e-commerce capabilities for courses and subscriptions. We also integrate bilingual translation options and accessibility tools to ensure your site reaches every audience and meets ADA compliance standards.
WordPress is the ideal choice for law firms because it’s easy to update without any coding knowledge, highly scalable as your practice grows, and equipped with strong security and SEO capabilities. With full ownership and flexibility, you have complete control over your website’s content, design, and future development.
Our process is simple and collaborative. We begin with a consultation to understand your goals, services, and brand identity. From there, we design and build a clean, professional website that captures your firm’s voice and values. Once the site is complete, we optimize it for speed, visibility, and mobile performance before launch. After going live, we provide guidance and ongoing support as needed, ensuring you feel confident managing your new website.

wordpress

Search Engine Optimization

SEO aims to optimize your website and content to rank higher on search engines. There are several factors search engines consider when crawling websites, such as providing content that satisfies what users are searching for, fast loading times, trustworthy information, and easy navigation.
Keyword research is one of the most popular SEO tactics. It involves identifying trending keywords and phrases people are entering into search engines within your brand’s niche. For instance, for immigration services, a trending key phrase might be “deportation defense.” It would be wise to strategically incorporate this phrase into a website’s content, meta tags, and meta descriptions to improve its visibility.
The more pages your website has, the better it is for SEO. This provides more opportunities to target a variety of keywords and drive more traffic to your site. Blogs are great for targeting multiple keywords and phrases within your niche.

Scrabble tiles spelling 'SEO' on a wooden surface. Ideal for digital marketing themes.

Ready to Grow?

Contact us today to discover how Legal Edge Media can elevate your law firm’s marketing efforts and drive success.